City of Garland
The city of Garland really wanted to make sure that people were aware that there are fun and creative things to do locally. The overaching goal of the city was to kickstart the idea that music and art has a home in Garland no matter who you are.
Convention and Visitors Bureau
Campaign
While the campaign was meant to extend beyond the bounds of Garland and mainly exist on billboards, we still explored the possibilities of what the campaign could exist as. There was a 100x26ft tall printing of one of the campaign activations.
Through a series of photoshoots at various events and even during Garland's downtime, an optimistic and clear vision of the city was captured.
